Beyond Perspective

The eye is more than a sense—
it represents choice and insight.
DUO is not about multitasking itself,
but about deciding
how you view the world.
When perspective becomes a choice,
it becomes power—
freedom in how you see,
freedom in how you live.
#PrecisionCraft
#DualScreenArchitecture
#TechnologicalPoetry
#SensoryAwakening
#DesignLanguageVisualized

Visual Direction — Precision Craftsmanship & Rational Design Language

The visual direction of this film is centered on precision-driven craftsmanship.
We aim to maintain a sense of order and rhythm between mechanics, structure, and light—
allowing every component, line, and movement to feel deliberately designed and precisely controlled.
Mechanical forms are also used to express organic elements—such as the eye and the brain—
creating a technological language that feels alive within rationality.


Why do they buy it?  - Dual Screens Are No Longer Optional — They’re Essential
For gamers and professional creators, dual screens are no longer a luxury choice,
but a daily necessity.
They need to game while referencing guides, communicating, and streaming—
or, in creative work, to stay focused on the main canvas
while using the secondary screen for tools and timelines.
Traditional laptops rely on external add-ons to achieve this workflow,
but the experience is always fragmented.
This is why DUO exists:
it addresses a real, core need.
The Dual-Screen Experience — Driven by Performance and Craft
To meet the demands of gamers and creators,
DUO is natively designed with dual screens from the ground up—
not assembled through external extensions.
We build a truly seamless multitasking experience on three core pillars:
Flagship Performance — ensuring instant responsiveness and smooth operation.
Premium Displays — dual 2.8K Nebula HDR OLED panels, delivering extreme contrast and fluid 120Hz visuals.
Adaptive Craftsmanship — a magnetic keyboard and a 320° hinge, allowing workflows to shift effortlessly.
Making Multitasking Feel Natural — and Inevitable
Creatively, our goal is to capture three essential qualities:
native dual screens, high-performance multitasking, and refined craftsmanship.
The visual language should go beyond product presentation—
it must convey the feeling of
“this is how it was always meant to be,”
along with a sense of unprecedented breakthrough.
At the same time, we must avoid framing the dual screens as
two separate displays stitched together.
This thinking led us to two key creative directions.
Beyond Perspective

The opening presents “the complexity of the past” as a monumental installation.
Countless screens float in space, constantly shifting over time—
symbolizing the evolution of traditional creative workflows into a dual-screen experience.
Dual Screen Domination

The upper display visualizes Fourier series in motion—
increasing frequencies and layered circles,
symbolizing high refresh rates and precise computational power.

The lower display presents waveforms transitioning
from jagged sawtooth patterns to smooth curves,
reflecting the fluidity and stability enabled by high refresh rates.

As patterns and lines continue to evolve,
the laptop gradually closes.
The visuals from both displays converge into circular forms,
colliding with one another—
until they erupt into a vast nebula,
revealing ROG Nebula.
Next-Gen Connectivity

Structures form through a 3D-printing metaphor,
representing internal precision.
Soft leather material wraps the surface,
suggesting a warm, tactile keyboard feel.

As the keyboard closes,
magnetic particles align and gather,
visualizing the precision of the magnetic design.
Flagship Performance - CPU

The scene enters the CPU segment, representing the laptop’s left and right brain.
Neural pulses and flowing structures visualize precise computation.
Each side shifts in style, expressing duality and multitasking.
The camera moves inward,
passing through neural networks to reveal the CPU in operation.
Flagship Performance - GPU

A chip emerges.   Metal traces and circuits form an eye,
symbolizing the GPU as the visual core.
Not a cold component,but something that can see.
Light enters the pupil and becomes data and imagery.
At peak energy,
the eye splits symmetrically—signaling the birth of dual screens and a new way of seeing.
Breathe Easy

The camera shifts to dual fans.
Liquid metal introduces the scene,followed by close-ups of the graphene cooling structure.
The view pulls back as the system folds into the laptop.Air intake and exhaust elements glow,
visualizing controlled, efficient airflow.
Unlimited Versatility 

The focus shifts to five core usage modes.The laptop sits within a 360° rotating structure,
changing form as the camera moves.Each angle represents a different workflow.
Through POV and rotational rhythm,the idea of “perspective equals function” is expressed,
reinforcing precision engineering and design logic.
Stunning Design
The final sequence highlights design and craftsmanship.
Exploded views, scan lines, and light sweeps reveal structural precision.
The pace slows as the camera moves in.Two laptops reflect light and material in contrast.
The SLASH lighting fades in.The background darkens,
leaving only the product and slogan.
This moment concludes the film’s design language—ending with light, form, and craft.
Visual Development & WIP
CREDIT

Client|ROG
Creative Agency|AGE Creative Ltd.
Creative / Art Director|Parker Shen
Director|Parker Shen
Producer|Xue0
Project Manager|COCO Lin

Creative|Parker Shen / Smug Xie / KF CHO / Xue0 / COCO Lin
CG Artist|Yenke / Parker Shen / THIENG/ Vincent Huang / Ray Wu  / KF CHO / Smug Xie
Modeling Oragnize|Ian Huang 

VFX Artist|Ray Wu / KF CHO / Yenke
Compositing|Parker Shen / THIENG
Final Oragnize|KF CHO
Original Music by|Audio Textural


KV Designer|Parker Shen

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