CONCEPT

The red and white striped curtain symbolizes the vibrant atmosphere of the circus and MIXER's strong adventurous spirit in music. The red circles represent the music and fans surrounding us, as well as the resonance and interaction between the music and the audience. Furthermore, the circular and ring-shaped design emphasizes the concept of being surrounded, allowing the audience to feel enveloped by music and freedom, as if they are in an infinite loop of a musical world.

KEY VISUAL
Using red and white striped curtains and elk as main visual elements to express the concept of music and circular surround, incorporating elements of freedom.

Symbolic Meaning of Red and White Striped Curtains
Symbolize the vibrant atmosphere of the circus and the adventurous spirit of music. Represent the intense passion and vitality of MIXER's music.

Inclusion of Elk Elements
Elk, as a main visual element, highlights MIXER's unique identity and recognition. Cleverly integrating the elk pattern between the curtains emphasizes the band's distinctive style.

Concept of Freedom
With freedom as the theme, expressing the close connection between music and freedom. Elk symbolizes the feeling of being surrounded by music and audience in a state of freedom, as if immersed in an unrestrained musical world.
FILM STORY
Under the circus lights, the animal trainer wields a whip, and the animals perform out of habit. The audience finds surprise, joy, and the happiness they seek in the applause. However, the story of this circus is extraordinary. The lion has lost its claws, the elephant's tusks have been cut off, the monkey is shackled, and the bear struggles to balance on the tightrope. They have lost their freedom and are forced to live in a controlled world.
On this day, a reindeer joined them. He told the other animals that the land of freedom still existed, and they decided to no longer remain silent and to redefine themselves. They seized the whip and raised their voices, announcing the beginning of their journey to freedom.

The circus's freedom movement had already begun some time ago. 
In this seemingly desolate scene, five people were waiting...
PROCESS
Compositing
Elk 3D Modeling Ver.1 and Ver.2
Key Visual
CREDIT

CREATIVE AGENCY | AGE CREATIVE
DIRECTOR | PARKER SHEN
ART DIRECTOR | PARKER SHEN
Director of Photography| Willywangka 
Producer| CHENG HAO WU 
PROJECT MANAGER | COCO LIN / XUE0
KV DESIGN / SMUG XIE
MODELING / SMUG XIE
CG ARTIST | KF CHO / SMUG XIE
COMPOSITION | PARKER SHEN
KEYING | PARKER SHEN / GENKI
EDITING | PARKER SHEN

Exucutive Producer|XUE0 
Production Team|Rollingtime.studio 
Producer| CHENG HAO WU 
Production Assistant | Joyceque /  Liang Chen 
1AC| Old Hu 
2AC| PowerDirector Pro Max 
Gaffer| Sun Da Jun 
Best Boy Electric| Chen Wei Chieh 
Lighting Technician|Yu, Yi-Hsuan
Colorist| Terrence Chen 
Photographer| Yonn Lin
Gaffer| Kuei Li

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